Photo-Seekers – Entities that require photographs for business or personal purposes. Shutterstock has a multi-sided business model, with two interdependent customer segments that are both needed in order to operate:Ĭontributors – Photographers who upload their images and seek buyers. It now offers music and videos as well.īusiness model of Shutterstock Customer Segments In 2012, it announced it had received over 200 million downloads, the first stock agency to do so. In 2008 Shutterstock added an a la carte pricing option. The next few years saw a number of milestones. Their work eventually accounted for the majority of product on the site. Every time a customer downloaded one of their images, they would receive between $0.25 and a dollar, depending on the type of account they had. He began inviting photographers to contribute to the site by uploading their content. However, demand grew, requiring an expansion in scale. He even managed to save costs by relying on the 10 servers in his apartment for heat. Still avoiding outside investment, Oringer kept his expenses low by taking on all duties himself, including programming the website in Perl and answering customer service inquiries.
Shutterstock customer service download#
He then offered visitors the ability to download them for a monthly subscription fee ($249/month for 25 images a day).
Oringer narrowed his selection down to 30,000 photos and uploaded them to a website that he called Shutterstock. By the end of six months, he had over 100,000 images. So he began taking as many pictures as he could himself, of all types of subjects. He did not have the money to hire a photographer, and refused to seek venture capital funds (as with his previous efforts) due to a desire for control. Undaunted, in 2003 he came up with another idea – a service that offered stock photography for the general public. Jon Oringer had launched a dozen startups, including a venture called SurfSecret Software, touted as one of the first pop-up blockers on the Web. Shutterstock’s mission is to connect creative professionals with the best photos, vectors, illustrations, and videos from thousands of contributors around the world.
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